Creating a sales plan

Now that we have defined our target market, we need to find a way to transform people interested in your services into customers. What are the exact steps you need to execute in order to turn a prospect (someone interested in your services) into a client? This is what...

Find or Create Market Need

In previous articles of this business startup series, I guided you through the following: Finding a good business idea worth further researching Planning your business from the correct angle Creating your list of products and services Today, we’re going to...

Creating products and services for maximum profit

In my last article, I gave an overview of a successful business plan. Today I am going to talk about creating products and services in order to increase profits. The more value you give to your clients, the more they are willing to pay. This is the golden rule. There...

Writing a Business Plan

In my last article, I helped you find a business idea which meets has the potential to succeed. Today, I am going to talk about how to plan for success and decrease the risk of failure. To recap, a good business idea meets the following criteria: You’re...

How to Start your Own Business

Good news people! Starting today I will be writing a series of blog posts which will guide you through starting a business from scratch. I will start by helping you find a good business idea up until you start making money. Today I  will discuss what constitutes a...

Look before you jump!

It seems to me that everyone these days wants to jump and start a business, without even stopping and thinking why they are starting a business in the first place. The media has impacted us to the extent that we no longer know the difference between reality and...