Referral business is a very important piece of my marketing efforts, and it should be part of yours too. Because it comes from a source which the client trusts, the trust with the prospect client is already established. Here are some guidelines for referral business.
- Tell your clients that you will be asking for referral business before starting your project. This way, you will prepare them for when the time comes.
Do not ask in a way which will elicit a negative response. Give your client multiple options to choose from seroquel medication. For example, ask them if they wish to introduce you via a meeting, give you the permission to contact that prospect on their behalf, or just contact that person without mentioning their name.
Contact all your current and past clients at least three times per year to obtain referrals.
Keep in mind all the time that you’re not asking for a favor, you are doing a favor for people by providing them with great value and improving their condition.
With current clients, ask for referrals once you’re 70% done with your project, since it will be harder to get referrals once the project is completed. You will not have your client’s full focus when the project has ended.